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Daily Terms |
| Dilution Definition: A type of infringement of a trademark in which the defendant's use, while not causing likelihood of confusion, tarnishes the image or blurs the distinctiveness of the owner's mark. Functionality Definition: That aspect of design that makes a product work better for its intended purpose, as opposed to making the product look better or to identifying its commercial source. Change Of Name Definition: Owners of trademark applications and registrations change their names, even though the actual ownership of the application or registration has not been transferred. |
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